Graphic Design


Powerpoint Principles of Design:

Principles of Design and Another Principle and Design website ..and yet another Principles and Elements

Graphic Design


Transformations



Colour symbolism
http://www.mariaclaudiacortes.com/colors/Colors.html
http://www.poynterextra.org/cp/index.html
colour matters
Kuler colour site video on using Kuler colour site


Photo Compostion
photo composition



Ad winners
ad awards

Logo Design
negative space


Class powepoint:

themed fonts


Elements and Principles of Design- Communication Technology
General
ELEMENTS
Definition
LINE
Series of connected dots
Linear: Lines that outline an object
Painterly: Line is created by putting two colour beside each other
Include the use of ā€˜Sā€™ curves and diagonal lines in photography.

SHAPE
An outlined area that is two-dimensional

Enclosed line

FORM
An object with three dimensions
TEXTURE
The feel of a surface. Physical or Visual
COLOUR
What the eye sees when light is reflected off an object.

Having hues, intensity and value. The most expressive element of art.

SPACE
The area around, between and through the images (negative space) and/ or objects in a work of art. (positive space) (include watching out for merges in photography and use of simple backgrounds)

-Creation of depth in an artwork (Include-foreground, middleground, background) aerial perspective, perspective. Use of framing in the foreground especially in photography.)

PRINCIPLES
Definition
BALANCE
Weighting of objects within a composition. Include symmetrical, asymmetrical, radial symmetry.
EMPHASIS
Area in an artwork that eye is drawn to (focal point). Include the use of dynamic thirds, use of colour, size of objects, directional lines
RHYTHM
The repetition of an element of design to create movement
MOVEMENT
The direction the eye moves through a work of art.
PROPORTION
Size of objects/images in relation to one another in an artwork
PATTERN
The repetition of an element of design.
VARIETY
CONTRAST
Elements have differences, which creates interest in the artwork.
UNITY/ HARMONY
Elements have a sense of consistency with each other (harmony).